Moose Toys
At Moose Toys, we’re all about the Superhappy; the ‘WOW I love this’, the ‘OMG I can’t believe it!’ feeling that only toys can create. We put the extraordinary into everything we do, making award-winning toys so good, Moose is consistently called out as the most creative company in the industry.
During my time at Moose Toys, I played a pivotal role in designing and developing award-winning toy products, blending creativity with commercial viability. I worked closely with Illustrators, Graphic designers, engineers, and marketers to create innovative play experiences that resonated with children and parents alike. My process involved extensive research, prototyping, material exploration, and collaboration with overseas manufacturers to ensure quality and cost-effectiveness. Several of my product designs received industry recognition, reinforcing Moose Toys' reputation for trend-driven, high-quality toys.
Technical Drawings & Specifications
Understanding of third angle projection and 3D modelling to show form function and export specifications for prototyping.
Beados, Binder, Aqua Dots
Product Designer, Concept, Specifications, Testing, Instruction Manuals,
Video Instructional Content, Focus Group Testing
Toy Of The Year 2004 Licensed Toy Of The Year 2005
Aqua Sand
Product Designer 3D Modeling and Third angle projection Specifications product demonstrations
Magic Fabric
Product Designer, Concept, Specifications, Focus Group Testing, Product Testing, Instruction Manuals, Video Instructional Content, Voice over in TVC, Price Point Strategy, Demonstration Videos
Beados Mineez
Product Designer, Concept, Specifications, Testing, Instruction Manuals, Video Instructional Content
Collectables
Product Designer, Concept, Specifications, Focus Group Testing, Product Testing, Instruction Manuals, Video Instructional Content, Voice over in TVC, Price Point Strategy, Demonstration Videos